Kimi Blog · two new posts every day
Practical notes for brands selling on Amazon.
Short reads on fees, logistics, listings, advertising and brand protection in Canada and the US. In English and French.
Amazon Ads Agent: what to check before AI changes your bids
Amazon's ad console is now Amazon Ads Agent, with AI that can change bids. What can break, how to read results, and the guardrails to set first.
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Reading the Search Query Performance report without a data team
Amazon already shows brand owners where shoppers drop off on each search term. How to read Search Query Performance in an hour.
Sponsored Products video: what it is and how to set it up
Amazon now lets you add silent feature videos to the Sponsored Products ads you already run. The specs, the setup, and why the creative often fails.